Retailers Build Brand with Gift Cards

Gift Cards

As more people are swapping cash for cards, gift card usage is on the rise. Gift cards are popular purchases for presents by millennials and generation Y in particular as typically these types of retail buyers spend less time making retail purchase decisions.

With flexible double-sided printing options on gift cards it allows retailers to promote select product ranges or areas of the business whilst publishing the name, logo and securing a future visit. Gift Cards are ideal which is why so many large and popular retailers use them. Gift Cards fit neatly into a purse or wallet with different styles of design available to suit each individual retailer.

For environmentally conscious retailers and customers Gift Cards can also be biodegradable with Eco card options. Ideal for charities and outdoor retailers such as Garden Centres.